Ooredoo launches Moolee e-Commerce Marketplace

During the launching event of the platform — Photo/Ooredoo Maldives

Ooredoo Maldives has officially launched Moolee, a first of its kind marketplace solution which facilitates end-to-end fulfilment of the entire consumer journey including initial orders, online payments and nationwide delivery of goods.

Ooredoo Maldives announced the platform earlier this year at Mobile World Congress Barcelona. It was inaugurated in the Maldives today at a special ceremony held at Kurumba Maldives, by President Ibrahim Mohamed Solih and the Managing Director & CEO of Ooredoo Maldives, Najib Khan.

“The initial phase launched today enables online purchase of all Ooredoo products. Over the coming months, this platform will enable an e-Commerce Marketplace for a wide range of sellers and buyers of consumer products and services including groceries, electronics, food delivery, health & education services. AI technologies in e-Commerce will allow seamless customer journeys and enable conveniences such as consumer data based recommendations, predictive analytics integrated customer support, and uninterrupted 24/7 service,” a press statement issued by the company read.

Moolee assures customers with the following benefits:

• Nationwide Delivery
• 100% Genuine Products
• Shop with Confidence
• Sell with ease, earn big
• Easy Returns

“With Moolee, our customers are no longer required to physically visit a shop to get our services; instead, they can purchase all our products online and get it delivered to their doorstep, no matter where they are in the Maldives. We will soon be opening up this intelligent e-commerce platform to businesses across the nation. What excites us most about Moolee is its vast potential to open new doors for small and large businesses in the Maldives, by facilitating easy access and delivery to customers across the nation,” CEO of Ooredoo Maldives, Najib Khan said.

With Moolee, Ooredoo is planning to engage with its users more intimately, more deeply and more personally. Launched in partnership with PRESTO, this intelligent platform will provide a highly personalized and contextually aware shopping experience. Based on usage, behaviour, environmental factors and preferences, users are presented with a completely tailored shopping experience that starts with the landing screen and ends with rewarding them with loyalty points. The systems are expected to gradually learn from users’ interactions over a period of time and offer the most relevant content at any given time through a modern, minimalist UI, leading to a great user experience.

Nationwide delivery on Ooredoo Moolee is supported by leading courier & logistics company, Red Box Maldives.