Maldives Association of Tourism Industry (MATI) has concluded the one-day “Advanced Digital Marketing Workshop” which took place at Champa Central Hotel in capital Male on September 1.
About 70 participants from various resorts, travel agencies, and other hospitality-related organizations participated in the workshop. The workshop delivered information and insights which are related to effective modern digital marketing strategies as well as the upcoming digital marketing trends and google analytics.
“It should be noted that MATI plans to host similar training workshops in the future addressing different skills and competency areas,” MATI said in a statement.
The Advanced Digital Marketing Workshop was held in collaboration with Happy Marketer and Dhiraagu.
Happy Marketer, a Merkle Company is an award-winning, data-driven digital consulting firm that helps brands maximize their digital marketing investments across the entire customer journey right from awareness to conversion to loyalty.
Within the digital realm, the company’s areas of expertise span across digital transformation strategy, programmatic advertising, content marketing, search engine optimization, social media marketing, user experience & interface, marketing automation & loyalty, analytics & cloud, and digital command centers.
MATI is a non-governmental, non-profit organization formed in 1982, for the purpose of promoting and developing tourism in the Maldives. Three decades of MATI’s service has been provided to almost all the travel and tourism-related issues which arise in the Maldives.
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